How local produce is reaching Asia’s tables before Melbourne’s

Brisbane’s West Wellcamp Airport in Toowoomba can now boast international flights through Cathay Pacific and the privately owned airport are working on a regular schedule for travel to China.

This new transportation channel is to aid growing exportation business to China transporting local produce and Australian sourced FMCG and can potentially provide fresh produce to Asian markets and dinner tables before it can reach some Australian tables.

Australian food quickly reaches Asia’s tables

Due to Australia’s stringent quality requirements and convenient packaging it has some of the highest quality meats and agriculture products in the world and demand for the country’s produce is growing in Asian countries. Demand for Australian produced infant formulas caused a serious shortage in late 2015 as tins were bought and sold to Chinese markets, so with the demand ever increasing manufacturers are quickly adjusting their plans to satisfy the demand in Asian markets.

“This month’s Frost and Sullivan market insight report, ‘Review of Ready-to-Eat Meal Products Market in Asia Pacific’, estimates that the total revenue from the ready-to-eat meals category will grow from US$3.2 billion in 2014 to US$4.7 billion in 2021, a growth rate of 5.7% per annum. The drivers for this growth are increasing urbanisation, purchasing power and an interest in ethnic foods.” (source CSIRO)

“When the China-Australia Free Trade Agreement comes into force, 95% of Australian exports to China are expected to be tariff free and should give the Australian food and beverage industry, among others, even more of an export boost.”local produce on asia's tables


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